Kama Capital Names Medhat Attia Head of Retail Sales
Kama Capital has appointed Medhat Attia as Head of Retail Sales, bringing in a sales leader from CPT Capital. Here is what the move signals for the broker and its MENA traders.
Kama Capital, a Dubai-based retail FX and CFD broker, has hired industry executive Medhat Attia as its new Head of Retail Sales, according to information obtained by FNG. Attia joins from CPT Capital, where he spent five years as MENA Sales Director. The appointment places a senior sales leader with a regional track record in charge of the broker's retail business, which mainly serves clients across the Middle East and North Africa.
Who Is Medhat Attia?
Attia's most recent role was at CPT Capital, a broker focused on the Far East. Over five years there, he held the position of MENA Sales Director, a role that involved working with clients and partners in the same region Kama Capital now targets. Before CPT Capital, he worked at CFI, another broker in the retail trading space.
For a broker, a Head of Retail Sales typically oversees how the firm acquires and supports individual traders, from the first contact through account opening and ongoing service. That makes the hire a practical one: the person in the role needs to understand what retail clients in the region ask for, what they expect from onboarding and support, and how competing brokers position their offers.
What the Appointment Says About Kama Capital's Focus
Kama Capital's own description of its business centres on the MENA region. The company is a UAE-licensed Category One broker that mainly serves clients across that region, so a regional sales appointment fits with where the business is concentrated. Appointing someone with direct experience of MENA sales suggests that the retail division is a priority for the group.
It is worth being clear about what the announcement does and does not tell us. It confirms the hire and the executive's previous roles. It does not, based on the information available, set out new products, pricing changes, or expansion plans. Readers should treat any broader strategic conclusions as interpretation rather than confirmed company plans.
Kama Capital's Multi-Entity Structure
Kama Capital describes itself as a regulated, multi-entity brokerage group. The company operates licensed entities in more than one jurisdiction, and it describes an ADGM holding structure. The table below summarises the jurisdictions named in the company's materials.
| Jurisdiction | Role in the group (as described) |
|---|---|
| United Arab Emirates | Home base in Dubai; UAE-licensed Category One broker serving mainly MENA clients |
| Mauritius | Licensed group entity |
| St. Vincent and the Grenadines | Licensed group entity |
| ADGM (Abu Dhabi Global Market) | Holding structure referenced by the company |
The company says this framework separates regulatory responsibilities across entities and supports international operations. For clients, the practical question is always which entity they contract with, under which regulator's rules, and what protections apply. That detail is set out in the client agreements and the broker's disclosures, and it is worth reading before funding an account.
Leadership at Kama Capital
Founding Partner and CEO Khaldoun Hilal leads the company. The group's leadership team is described as bringing decades of combined experience across global financial markets, technology and regulation. The company presents transparency, compliance and client-first service as shared priorities. Those are statements of intent, and they are most useful when checked against the company's actual disclosures and how it handles client issues over time.
How This Could Affect Traders
A change in sales leadership does not automatically change the trading conditions you receive. Spreads, commissions, leverage, available instruments and withdrawal processes are set out in the broker's own terms and published information, and they can change independently of staff appointments. Still, a sales team's priorities often shape the onboarding experience, the quality of account support and the educational material clients see, so traders may notice differences in those areas over time.
If you already trade with the capital, there is no need to take immediate action based on this announcement alone. Review your account documents and the latest published terms, and keep an eye on any official notices from the company about changes to services.
Checklist Before Opening an Account With Any Broker
Whether or not you are considering the capital, a leadership announcement is a good reminder to check the basics before depositing money. A simple process helps:
- Confirm the legal entity. Find which company you would actually contract with, not just the brand name.
- Check the regulator and licence. Look up the licence on the regulator's own register and confirm the entity and jurisdiction match what the broker states.
- Read the client agreement. Pay attention to clauses on negative balance protection, order execution, and dispute handling.
- Compare costs. Look at spreads, commissions, overnight financing and withdrawal fees on the instruments you plan to trade.
- Test support. Send a few questions before funding the account and judge the speed and clarity of the answers.
Our broker reviews, such as the XM Group review, follow a similar set of checks, and comparing several reviews side by side can make differences between brokers easier to spot.
Background: Why Sales Leadership Matters in Retail FX and CFDs
Retail FX and CFD brokers compete on access, pricing, platforms and service, and many of them rely on regional sales teams to reach traders in specific markets. Local language support, knowledge of payment methods and an understanding of client expectations all play a role. For this reason, regional sales experience is one of the more relevant credentials in a retail brokerage hire.
Traders who want a broader view of the MENA-focused market can also compare how other brokers are structured. Reviews such as the PU Prime review show how a different broker presents its offering, which can help set a baseline when evaluating any firm.
Key Takeaways
- The capital, a Dubai-based retail FX and CFD broker, has hired Medhat Attia as Head of Retail Sales.
- Attia previously spent five years at CPT Capital as MENA Sales Director and earlier worked at CFI.
- The broker says it mainly serves MENA clients and operates licensed entities in the UAE, Mauritius and St. Vincent and the Grenadines.
- Founding Partner and CEO Khaldoun Hilal leads the company.
- The appointment confirms a sales leadership change, but it does not, on the available information, announce new products or terms.
About Kama Capital
The capital is a regulated, multi-entity brokerage group offering trading and financial services across the GCC and international markets. The company describes its approach as prioritising durability, compliance and disciplined capital deployment, with operations across the UAE, Mauritius and St. Vincent and the Grenadines and an ADGM holding structure.
Risk warning: CFDs and leveraged FX are complex instruments and carry a high risk of losing money quickly. Make sure you understand how they work and only trade with capital you can afford to lose.
Further reading: Contract for difference (Wikipedia).
